michael Parler

Every project needs a plan: construction, civil engineering, even online identities. Without a solid foundation to support the end vision, ideas only exist in the mind. I take the opportunity to help guide clients through their own ideas, putting thought to paper, breathing life into invention. With focus on simplicity, practicality, and metrics, I work directly with our clients every step of the way. I'm here to ensure that your digital plans manifest online into a realistic return on your investment.

my Favorites

Pittsburgh, PA

Leading the way in Super Bowls, Stanley Cups, and the industrial revolution fallout. Pittsburgh is by far the manliest city on earth.

World Percussion

The real man's pigskin. Nothing like getting in tune with your tribal ancestors by keeping beat in an inebriated stupor. Not. Apartment. Friendly.

Magic the Gathering

Anyone willing to part with a NM/M Beta Lotus for under $2k? Maybe an Unlimited so I don't have to proxy...

my Last·fm

  • Minuteman for the Moment
  • Atlas Drugged
  • My First Time
  • The Fear Is Excruciating, But Therein Lies The Answer

my Flickr

  • Happy Birthday Justin!!
  • Photo 5
  • Foosball Fights
  • Foosball Fights

Facebook, OAuth, & Open Socialism (a rebuttal)

Here at Purple, we've been trading emails back and forth the past few days about the announcements at F8 regarding Facebook's adoption of Open Social, as well as what it means for the future of the internet (I'm too busy to link any of this, go Google it). Today's emails focused on Chris Messina's blog post.

I'm not sold on his rant. Below is a quick synopsis of my personal (and contrasting) opinions on his post.

Helping Habitat for Humanity

habitat

Purple, Rock, Scissors would like to welcome aboard our local non-profit friends Habitat for Humanity as our newest client and winners of our Twitter #PRPL contest!

Traditional meets Digital with MBI

MBililwelcome

Welcome to MBI Direct Mail! We're excited to have you on board.

MBI Direct Mail, a national leader in direct mail services, and deep-rooted traditionalists in direct media advertising, is expanding its online efforts as part of an overall rebranding initiative.

Digital Trends Recap

Thanks to all who came out to support and learn from our first of many Digital Trends and Best Practices seminar series, hosted by Purple, Rock, Scissors and the Downtown Development Board. The seminars were a smash success, so much so that we even had to relocate to a larger venue to capacitate topics discussed on day 2 and day 3.

HIAS Wins Davey Award

Our friends HIAS were recently honored with a Davey Award for the design of their new website. The Davey Awards honor the creative excellence of smaller agencies and companies worldwide.

From their release:

Orlando Shootings, Social Media, & Social Devices

I'm officially coining a term: Social Device.

In practicing for our Digital Trends and Best Practices earlier this week, our CMO Alex Lirtsman accidentally spewed out a freudian slip, trying to say "mobile device" in his dry run for the Social Media presentation. I had to stop him in his tracks when he accidentally called it a "Social Device." He couldn't have been anywhere more accurate with his twist of tongue.

With the very recent (ongoing as I author this post) shooting incident in Orlando, FL, I know for a fact that we live in a day and age where we are all connected as one hive mind. From an earlier Wall St. Journal article I read today regarding texting and cell phones, courteously tweeted by our CEO Bobby Jones, gen Y and generation i are obviously living on the horizon of a new day and age.

Facebook Lite: Devolution in Progress

Picture 1

Recently, Facebook has publicly launched Facebook Lite, a calorie-free alternative to the behemoth pile of 3rd party integration chaos that revolutionized the way we socialize online. The internet is already being pummeled by a cacophony of articleswrite-ups, and posts regarding its public launch, including direct attacks on Facebook, criticizing its capitalization on the up-to-the-minute feedback that Twitter currently provides.

Facebook's recent $50 million purchase of FriendFeed probably helps validate these statements, as Facebook is adopting and integrating new technology that keeps its head in the game with live updates and hive-mind search capabilities.

Internet Fubar: Distracting Eliminations

This Tweetie app ad was so distracting that it was blog-worthy...

The most non-distracting distraction in the world

The most non-distracting distraction in the world

How the hell do they expect me to concentrate with all these amazing offers floating around? What was that saying about selling a refrigerator to eskimos...

IX Hosting's Virtual Sales Agent

I've seen a lot of things, but this was borderline amazing. I'm not sure if I should feel better or more concerned at this point. I was checking out hosting specs over at IX Hosting, and when I went to close out the page, I was slapped with a nice fat JS alert, accompanied by a digital sales agent. Below is what transpired...

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